CFO-approved business cases — not pretty decks that stall in committee. One auditable model per customer, surfaced at three resolutions for Champion, EB, and CFO.
Free forever — your first value case, no credit card.
Your AE just got the meeting they've been working toward. They walk in with a deck full of capability bullets, a slide that says "300% ROI," and a champion who can't quite explain how the number was calculated when challenged. The CFO opens with "How was the 300% derived?" — and the deal stalls.
You're not building three different business cases. You're building one quantified value proposition, surfaced at three depths — one for each stakeholder who has to be convinced.
Drop in a customer name. Valuepoint Labs researches them — actual revenue, EBIT, growth plan, stated corporate priorities, named pain signals — from their public filings and the web. The business case starts customer-specific, not generic.
Your AE walks in already knowing what the customer's CFO is going to ask about.
↳ Try a customerEvery pain point and value lever lives in a structured ledger: class (revenue / opex / capex / risk), sign (drag / benefit), formula, and a named source. AI proposes; you edit; the math is deterministic.
When the CFO asks "where does the €130M come from?", the answer is on screen in three clicks — with a source and a formula.
↳ Build a ledgerBuilt-in opinions on what each buyer needs, stage by stage. Your champion gets what puts it on the agenda; the economic buyer gets the case against the alternatives; finance gets a sourced, audit-ready view — each stage handing off to the next, ending in a ready-to-present kit per buyer.
MEDDICC translated into product structure. Your AEs ship the canonical content for each buyer × stage — every time.
↳ See the journeyShare any cell with a named persona via a link. They sign in, browse the content you chose, vote ↑/↓ on any given chart, and leave threaded comments — before the formal review.
Refresh the share to push updates; stale votes are tagged automatically. You walk into the CFO meeting knowing exactly what's contested and what's already defended.
↳ Try persona feedbackYour team stops rebuilding the wheel. Champion confidence in defending the case goes up — you'll see it in their forwarded emails. CFO meetings get shorter: they're not arguing about whether your math is real, they're arguing about whether to fund it.
Start free with one value case — no credit card. Upgrade when you need more cases each month, more value points per case, and watermark-free CFO decks.
Each Customer Value Case includes a built-in envelope of up to 100 AI actions — research, composing, refining and story generation. A typical case uses a fraction of that. If one ever reaches the limit, duplicate it to continue with a fresh envelope.
Quick answers to common questions about Valuepoint Labs.